Producing a social media campaign across multiple platforms requires a strategy and a little planning. The last thing you want is for all your posts to look different and incoherent. Aim for streamlined messaging.
If you are posting via Facebook, Instagram, Twitter and LinkedIn you need to bear in mind the amount of text content and hashtags allowed, as well as the proportions of the images. This is not something you can approach in a random manner. It is important that the messages and the graphics are consistent no matter where your customers see them.
It might also be a good idea to create different web links (URLs) for each platform so you can track where your new leads are coming from.
Give us a call if you would like to talk through some ideas on how to get the best from your social media activity.